Dorsia
Brand Design, Product Design, Art DirectionDorsia is a members-only booking platform with unparalleled access to the most coveted restaurants of our time, with bookings available in culinary destinations such as New York, Miami, Los Angeles, San Francisco, and London.
The restaurant reservation process is broken – with hours wasted doomscrolling through apps like Resy and bots running rampant. Dorsia offers a new way to dine – creating tasteful experiences for members while championing the industry.
Joining in the early stages of the company, I helped establish the visual identity and set the tone across all consumer touchpoints, including social, digital, editorial, content, CRM, and the Dorsia app.
Created with:
Jared Morgenstern, Head of Product
Jenny Zhang, Design Lead
Nate Storey, Content Director
Olivia Paul, Brand Manager
Courtney Kringstein, VP of Brand/Membership
Catie Case, Director of Special Projects