Xfinity x Wicked: Holiday 2024

Role: Retail, Brand Design, Motion Design
For the 2024 holiday season, Xfinity partnered with Universal Pictures to bring the magic of Oz to life throughout our retail locations. We took over large-scale exterior displays and digital spaces within the stores to give customers one short day in the Emerald City.

As the Senior Designer on the project, I led the concepting and creation of the campaign in collaboration with our internal and Universal Pictures partners. 




















Created with
Meg Creamer, Creative Director (Retail)
Roman Sciascia, Associate Creative Director
Misha Lema, Senior Copywriter
Andrew Atkinson, Copywriter
Darika Zurita, Project Management
Allison Stangler, Account Management


Joseph Ng is a designer and art director

Interested in working together? Let’s connect.Email
LinkedIn
Resume
About me

I’m excited to partner with people to help them realize their vision and bring it to life – from brand strategy & visual identity, to campaigns & experiences, and anything & everything in between.
Currently:
Senior Designer at Comcast  

Previously:
Dorsia, Axios, Daring Foods, Big Spaceship, FCB Chicago, Ogilvy



Select clients
Jona, Sunday, Urban Outfitters, P448, Biquette, Tekloom, Pointe International, YouTube, Walmart, Morton Salt, Tyson Foods

Skills
Art Direction, Brand Strategy & Positioning, Brand Design, Conceptual Thinking, Creative Direction, Motion Design, Photography, Social Media Content Creation & Strategy, Video Editing, Visual Identity Systems