Xfinity: NOW Launch

Role: Retail, Brand Design, Motion Design Xfinity customers can find a simple new way to get internet and mobile that’s right for them, right now. To launch NOW, we introduced a new color system to exude all things cool, calm and connected, taking the stress out of what’s been traditionally a complicated process. 

As Senior Designer on this project, I helped concept and craft how NOW came to life in stores, balancing this new visual identity with the existing Xfinity look and feel.































Created with:
Meg Creamer, Creative Director (Retail)
Roman Sciascia, Associative Creative Director
Andrew Atkinson, Copywriter Jason Grant, Copywriter
Josh Carter, Motion Designer
Joseph Ng is a designer and art director

Interested in working together? Let’s connect.Email
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About me

I’m excited to partner with people to help them realize their vision and bring it to life – from brand strategy & visual identity, to campaigns & experiences, and anything & everything in between.
Currently:
Senior Designer at Comcast  
Previously:
Dorsia, Axios, Daring Foods, Big Spaceship, FCB Chicago, Ogilvy


Select clients
Jona, Sunday, Urban Outfitters, P448, Biquette, Tekloom, Pointe International, YouTube, Walmart, Morton Salt, Tyson Foods

Skills
Art Direction, Brand Strategy & Positioning, Brand Design, Conceptual Thinking, Creative Direction, Motion Design, Photography, Social Media Content Creation & Strategy, Video Editing, Visual Identity Systems