Axios: Cannes Lions 2022

Role: Event Branding, Art Direction
For the 2022 Cannes Lions International Festival of Creativity, Axios partnered with Zefr to bring together the world’s leading minds in advertising, media, and marketing. During the festival, industry leaders and influencers convened for roundtable discussions about the media landscape and how to navigate it as we look forward to the future. 

To reflect the bright, refreshing buzz of a summer in the French Riviera, we created an exciting modular system with subtle nods to familiar iconography.

















Created with:
Al Lucca, VP, Design
Hannah Tieszen, Senior Director, Events
Ari Hayaud-Din, Senior Associate, Events


Joseph Ng is a designer and art director

Interested in working together? Let’s connect.Email
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Resume
About me

I’m excited to partner with people to help them realize their vision and bring it to life – from brand strategy & visual identity, to campaigns & experiences, and anything & everything in between.
Currently:
Senior Designer at Comcast  

Previously:
Dorsia, Axios, Daring Foods, Big Spaceship, FCB Chicago, Ogilvy



Select clients
Jona, Sunday, Urban Outfitters, P448, Biquette, Tekloom, Pointe International, YouTube, Walmart, Morton Salt, Tyson Foods

Skills
Art Direction, Brand Strategy & Positioning, Brand Design, Conceptual Thinking, Creative Direction, Motion Design, Photography, Social Media Content Creation & Strategy, Video Editing, Visual Identity Systems