Role: Retail, Brand Design, Motion Design
We fitted out our 500+ retail locations with striking athlete imagery and a bold, bespoke visual treatment to cheer on Team USA from home and spotlight product superiority.
As the lead designer on the project, I helped develop the visual system for the retail ecosystem, and designed and executed print and motion creative placements across all nine store formats.
Created with:
Roman Sciascia, Associate Creative Director
Josh Carter, Motion Designer
Misha Lema, Copywriter
Andrew Atkinson, Copywriter
Jae Aristilde, Project Manager
Kurt Schellenbach, Associate Director (Studio)
Javier Jimenez, Production Designer
Audrey Groothius, Production Designer
Renders by Quinine Design